Director of Mobile Games User Acquisition
Numrah
director-of-mobile-development
mobile-user-acquisition-manager
user-acquisition
mobile-games
meta-ads
google-uac
ltv-modeling
cohort-analysis
campaign-architecture
About this role
We're looking for a Director of User Acquisition to lead paid growth for our flagship mobile MOBA game, while also providing strategic direction to UA efforts across our broader app portfolio.
Requirements
- 5+ years in mobile UA, with at least 2 years in a lead or director-level role
- Proven track record scaling a mobile game profitably β Tier 1 and/or Tier 2 markets, with clear ROAS discipline
- Deep platform expertise in Meta Ads and Google UAC β campaign architecture, bidding logic, creative testing frameworks
- Strong fluency with LTV modeling, cohort analysis, and ROAS-based decision-making
- Experience managing or mentoring UA specialists and reviewing their work at a strategic level
- Comfortable working with MMPs (Adjust, AppsFlyer, or equivalent) and building attribution clarity
- Ability to communicate UA strategy clearly to non-UA stakeholders β product, finance, leadership
Originally posted on Himalayas
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